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Armenia

DatAction is operating a proprietary double opt-in, fully localized online panel in Armenia. Panel is solely used for market research purposes. Panelists’ recruit and support is provided in the local language - Armenian.

Overall statistics

This is the online panel in Armenia. Breakdown by age and gender. For additional distributions contact our team

2,943,393
Population
26,000
Panel size
12,2%
% response rate
66.4%
Urbanization
35.0y
Median age
86.5%
Internet
~115%
Smartphone
Yerevan, Gyumri, Vanadzor
Top 3 cities by population:

Distribution by region

population
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distribution by gender

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population

distribution by gender

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population

Distribution by age

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Our panel members are rewarded fairly for their participation depending on the duration of the survey or the activity. Their commitment to the community and the reward system are what guarantees our high participation rates.
More than 300 profiling target points that are regularly updated. Precise targeting to ensure:
  • We interview the people that you need
  • Consistent approach in multi-country surveys
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Profiling points reflect local specifics: local brands and service providers, demographic adjustment to reflect the population in a best way:
Icon Home and Family
Household composition, marital status, family structure, presence of children, and housing details
Icon Finance and Income
Personal and household income, savings, spending habits, and financial behavior
Icon Goods and Services
Ownership and consumption of products and services, shopping habits, preferred brands, and use of utilities and mobile services
Icon Education and Work
Education level, current occupation, professional field, employment status, and career interests
Icon Automotive
Vehicle ownership, car usage, purchase intentions, and driving habits
Icon Alcohol and Smoking
Consumption patterns and preferences for alcoholic beverages and tobacco products
Icon Health
Health status, lifestyle, diet, and physical activity habits
Icon Travel and Leisure
Travel frequency, destinations, trip purposes, and leisure activities
At DatAction we adhere to the ESOMAR’s strict Code of Conduct. Whether we build and manage an online panel in Armenia, collect data or store personal information, we are compliant with the GDPR and local legislation

Contact us

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